In the realm of luxury, there are few things that can truly claim to be the pinnacle of opulence. “SHUMUKH” by The Spirit of Dubai Parfums by Nabeel is one such rarity. Valued at a staggering AED 4.752 million or US $1.295 million, this ultra-luxury fragrance stands tall, both in its price and its impressive 1.97-metre stature, as the most expensive unisex perfume in the world.
A Masterpiece Beyond Scent
SHUMUKH is not just about the fragrance; it’s an art piece. Adorned with 3,571 diamonds, gold, silver, pearls, and topaz, this perfume bottle is a testament to unparalleled craftsmanship. Each design element tells a story, representing the seven core facets of Dubai’s rich heritage. From the tradition of pearl diving (Durra) and the elegance of Arabian horses (Abjar) to the modern vision of Dubai as a ‘city of the future’ (Aamal), every detail is intricately modelled in precious metals and stones. And for those seeking an even more personal touch, customization options are available.
Also, check our guide on the most expensive men’s cologne.
An Olfactory Journey Through Dubai
Crafted over three years and after 494 meticulous trials, the scent of SHUMUKH is as mesmerizing as its presentation. It boasts notes of amber, sandalwood, musk, rare Indian agarwood, Turkish rose, patchouli ylang-ylang, and frankincense. Each spray promises to linger on the skin for over 12 hours, ensuring that its wearer is enveloped in luxury throughout the day.
The genius behind this fragrance, Mr. Asghar Adam Ali (Al Attar), Chairman and Master perfumer at Nabeel Perfumes Group of Companies, collaborated with master craftsmen from Italy, France, and Switzerland, including recipients of the prestigious Meilleurs Ouvriers de France (“Best Craftsman of France”) designation.
SHUMUKH is more than a perfume; it’s a statement, an embodiment of the luxurious ethos of Dubai. It captures the essence of the city, from its rich traditions to its modern ambitions. For those who seek the epitome of luxury in fragrance, SHUMUKH stands unrivaled.
What’s the rarest perfume?
The title of the rarest perfume currently goes to “SHUMUKH” by The Spirit of Dubai Parfums by Nabeel. This ultra-luxury fragrance is not just rare because of its limited availability, but also due to its unique combination of artistry, perfumery, and jewellery. Valued at a staggering AED 4.752 million or US $1.295 million, SHUMUKH stands as an unparalleled masterpiece in the world of fragrances, adorned with 3,571 diamonds, gold, silver, pearls, and topaz, and capturing the essence of Dubai’s rich heritage.
Why is Guerlain so expensive?
Guerlain’s reputation as one of the world’s oldest and most esteemed perfume houses is built on its unwavering commitment to luxury, craftsmanship, and innovation. The high price point of Guerlain fragrances can be attributed to several factors. Firstly, the brand sources rare and premium ingredients for its compositions. Secondly, the craftsmanship involved is unparalleled, with each fragrance reflecting over a century of perfumery expertise. Additionally, the packaging of Guerlain perfumes is often a work of art in itself, adding to the overall value. Lastly, the brand’s storied legacy means that when one purchases a Guerlain perfume, they’re acquiring a piece of history.
How can I smell expensive?
Smelling expensive often equates to wearing a fragrance that exudes sophistication, depth, and longevity. To achieve this, opt for perfumes with rich base notes like oud, amber, musk, or sandalwood. Layering fragrances can also create a unique and luxurious scent profile. Investing in high-quality, niche perfumes or eau de parfums, which have a higher concentration of fragrance oils, can also ensure the scent lasts longer and radiates an air of luxury. Regularly moisturizing the skin can also help in retaining the fragrance for an extended period.
What is luxury fragrance?
A luxury fragrance is more than just a scent; it’s an experience. It represents the pinnacle of craftsmanship, ingredients, and branding in the world of perfumery. These fragrances are often crafted using the finest and rarest ingredients, combined with expert blending techniques, and presented in meticulously designed bottles. Luxury fragrances not only offer a unique and lasting scent but also embody a story, a legacy, or a moment, making them more than just a perfume but a statement of elegance and opulence.